At this year’s premier gathering of industry professionals, the HoistCam team was on hand to connect and is now sharing the key highlights and takeaways from the event.

The 2024 International WorkBoat Show, held November 12-14 at the Morial Convention Center in New Orleans, brought together thousands of maritime professionals under the theme “The Future; Underway.” This year’s theme highlighted the innovative trends shaping the industry, focusing on advancing technology, safety, and sustainability across the marine sector. As the premier gathering for professionals in maritime transportation, commercial marine, and offshore industries, the event provided a dynamic platform for exhibitors, thought leaders, and industry experts to connect and explore the industry’s future.

Showcasing HoistCam Technology

For HoistCam, the event was an excellent opportunity to showcase their cutting-edge camera technology for the lifting and crane sectors, specifically tailored for marine environments. The HoistCam team was pleased to see strong attendance at the show, with a balanced representation from both the transportation sector and the lifting crane industry—two areas where the company has made significant inroads in recent years. The event’s comprehensive lineup of educational sessions, combined with extensive networking opportunities, allowed HoistCam to engage with both current and potential customers, reinforcing the growing interest in their technology.

One of the standout aspects of the show was the palpable energy surrounding innovation in the maritime industry. As technology continues to evolve, it’s clear that the demand for safety-enhancing solutions, like HoistCam’s camera systems, is accelerating. HoistCam was pleased to see several existing customers at the event who are already benefiting from their technology on vessels, cranes, and workboats. This reinforced what HoistCam knows: there is an authentic need for their solutions in the marine sector.

Real-Time Visual Feedback

HoistCam cameras provide real-time visual feedback to crane operators, deckhands, and ship captains, helping to improve safety, operational efficiency, and overall situational awareness. Whether it’s reducing blind spots on the deck, enhancing visibility in rough weather conditions, or assisting with complex lifting operations, HoistCam’s technology helps mitigate risks and ensure better outcomes across marine operations.

“We were thrilled by the level of interest in our products at the International WorkBoat Show,” said Greg Lanese, Vice President of Business Development at HoistCam. “The conversations we had with both existing clients and new prospects reinforced what we’ve long believed—there’s a real demand for our technology in the maritime industry. Our ability to enhance safety and improve operational efficiency resonates strongly with the industry’s current needs, and we’re excited to continue expanding our reach.”

Overall, the show was a success for HoistCam, and the team looks forward to continuing its engagement with the maritime community in the coming months. The future is indeed underway, and HoistCam is proud to be part of the innovative solutions shaping the industry’s next chapter.

Contact us to learn more about how HoistCam can benefit your company.